Sustainability marketing in emerging economies : conceptual and empirical perspectives

Author(s)

• Anani-Bossman, Albert A.
• Mudzanani, Takalani Eric
• Pillay, Devika

Bibliographic Information

Sustainability marketing in emerging economies : conceptual and empirical perspectives

Albert Anani-Bossman, Takalani E. Mudzanani, Devika Pillay, editors

（Palgrave studies of marketing in emerging economies / series editors, Robert E. Hinson, Ogechi Adeola）

Palgrave Macmillan, [2025] , , c2025

Note

Content Type: text (ncrcontent), Media Type: unmediated (ncrmedia), Carrier Type: volume (ncrcarrier)

Includes references

Index: pages 341-344

Details

• NCID: BD18455414
• ISBN:
  • 9783031834639
• Country Code: sz
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cham
• Pages/Volumes: xviii, 344 pages
• Size: 22 cm
• Classification:
  • DC23 : 658.802
• Subject Headings:
  • LCSH : Green marketing -- Developing countries
  • LCSH : Green marketing -- Developing countries -- Case studies
• Parent Bibliography ID:
  • BC15192402