Financial services marketing : a guide to principles and practice

著者

• Ennew, Christine
• Waite, Nigel
• Waite, Róisín

書誌事項

Financial services marketing : a guide to principles and practice

Christine Ennew, Nigel Waite and Róisín Waite

Routledge, 2025

4th edition

• : hbk

注記

Content Type: text (ncrcontent), Media Type: unmediated (ncrmedia), Carrier Type: volume (ncrcarrier)

Includes bibliographical references and index

詳細情報

• NII書誌ID(NCID): BD18477483
• ISBN:
  • 9781032504636
• LCCN: 2024017032
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: London
• ページ数/冊数: xxiii, 637 pages
• 大きさ: 26 cm
• 分類:
  • LCC : HG173
  • DC23 : 332.1068/8
• 件名:
  • LCSH : Financial services industry -- Marketing