Marketing in the digital age : insights into consumer decisions, social influence, and responsible marketing
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Marketing in the digital age : insights into consumer decisions, social influence, and responsible marketing
Palgrave Macmillan, [2026]
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Content Type: text (ncrcontent), Media Type: unmediated (ncrmedia), Carrier Type: volume (ncrcarrier)
Other editors: Githa S. Heggde, Russell Belk, George Spais
Includes bibliographical references and index
