著者
書誌事項
Irwin/McGraw-Hill series in marketing
Irwin/McGraw-Hill
- タイトル別名
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The Irwin/McGraw-Hill series in marketing
The McGraw-Hill/Irwin series in marketing
Series in marketing McGraw-Hill/Irwin
この図書・雑誌をさがす
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81
- Marketing research : a practical approach for the new Millennium
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Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau
Irwin McGraw-Hill c2000 Irwin/McGraw-Hill series in marketing
international ed. 2000
所蔵館8館
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82
- New products management
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C. Merle Crawford, C. Anthony Di Benedetto
Irwin/McGraw-Hill c2000 6th ed., international ed Irwin/McGraw-Hill series in marketing
所蔵館5館
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83
- Global marketing : foreign entry, local marketing & global management
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Johny K. Johansson
Irwin/McGraw-Hill c2000 2nd ed Irwin/McGraw-Hill series in marketing
: international edition , pbk
所蔵館16館
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84
- Strategic marketing
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David W. Cravens
Irwin/McGraw-Hill c2000 6th ed Irwin/McGraw-Hill series in marketing
所蔵館2館
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85
- Contemporary advertising
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William F. Arens
Irwin/McGraw-Hill c1999 7th ed., International ed Irwin/McGraw-Hill series in marketing
所蔵館1館
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86
- Consumer behavior and marketing strategy
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J. Paul Peter, Jerry C. Olson
Irwin/McGraw-Hill 1999 5th ed., international ed Irwin/McGraw-Hill series in marketing , McGraw-Hill international editions . Marketing & advertising series
所蔵館6館
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87
- Basic marketing : a global-managerial approach
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William D. Perreault, Jr., E. Jerome McCarthy
Irwin/McGraw-Hill c1999 13th ed Irwin/McGraw-Hill series in marketing
international ed.
所蔵館14館
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88
- Fundamentals of selling : customers for life
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Charles M. Futrell
Irwin/McGraw-Hill c1999 6th ed., international ed Irwin/McGraw-Hill series in marketing
所蔵館4館
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89
- Business marketing : connecting strategy, relationships, and learning
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F. Robert Dwyer, John F.Tanner, Jr
Irwin/McGraw-Hill 1999 Irwin/McGraw-Hill series in marketing
: pbk
所蔵館12館
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90
- Advertising and promotion : an integrated marketing communications perspective
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George E. Belch & Michael A. Belch
Irwin/McGraw-Hill 1999, c1998 4th ed., international ed Irwin/McGraw-Hill series in marketing
所蔵館4館
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91
- Marketing strategy : planning and implementation
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Orville C. Walker, Jr., Harper W. Boyd, Jr., Jean-Claude Larréché
Irwin/McGraw-Hill c1999 3rd ed., international ed Irwin/McGraw-Hill series in marketing
所蔵館17館
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92
- Strategic marketing management cases
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David W. Cravens, Charles W. Lamb, Jr., Victoria L. Crittenden
Irwin/McGraw-Hill 1999 6th ed Irwin/McGraw-Hill series in marketing
所蔵館7館
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93
- Contemporary advertising
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William F. Arens
Irwin /McGraw-Hill c1999 7th ed Irwin/McGraw-Hill series in marketing
所蔵館10館
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94
- International marketing
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Philip R. Cateora, John L. Graham
Irwin/McGraw-Hill c1999 10th ed Irwin/McGraw-Hill series in marketing
: business week ed , : international ed
所蔵館29館
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95
- Consumer behavior and marketing strategy
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J. Paul Peter, Jerry C. Olson
Irwin/McGraw-Hill c1999 5th ed Irwin/McGraw-Hill series in marketing
所蔵館30館
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96
- Marketing management : a strategic approach with a global orientation
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Harper W. Boyd, Jr., Orville C. Walker, Jr., Jean-Claude Larréché
Irwin/McGraw-Hill c1998 3rd ed., international ed Irwin/McGraw-Hill series in marketing
所蔵館7館
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97
- Direct marketing : an integrated approach
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William J. McDonald
Irwin/McGraw-Hill 1998 Irwin/McGraw-Hill series in marketing , McGraw-Hill international editions . Marketing & advertising series
所蔵館6館
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98
- Marketing management : knowledge and skills
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J. Paul Peter, James H. Donnelly, Jr
Irwin/McGraw-Hill c1998 5th ed., international ed Irwin/McGraw-Hill series in marketing
所蔵館1館
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99
- Consumer and business credit management
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Robert Cole, Lon Mishler
Irwin/McGraw-Hill 1998 11th ed Irwin/McGraw-Hill series in marketing , McGraw-Hill international editions . Marketing & advertising series
所蔵館2館
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100
- Selling : building partnerships
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Barton Weitz, Stephen Castleberry and John Tanner
Irwin/McGraw-Hill c1998 3rd ed., international ed Irwin/McGraw-Hill series in marketing
所蔵館1館
