Bettman, James R.

検索結果10件中 1-10 を表示

  • Decision-making and choice decision

    volume editor, Richard J. Lutz ; contributors, Joseph W. Alba, James R. Bettman

    Sage 2019 Legends in consumer behavior . C. Whan Park / series editor, Jagdish N. Sheth ; v. 3

    : HB

    所蔵館3館

  • Attitude, identity, and influence

    volume editor, Jennifer Edson Escalas ; contributors, Harold H. Kassarjian, Richard J. Lutz, Darren W. Dahl

    Sage 2016 Legends in consumer behavior . James R. Bettman / series editor, Jagdish N. Sheth ; v. 6

    所蔵館6館

  • Recent work on consumer information processing

    volume editor, Itamar Simonson ; contributors, Gal Zauberman, Aimee Drolet, Benjamin C. Rossi

    Sage 2016 Legends in consumer behavior . James R. Bettman / series editor, Jagdish N. Sheth ; v. 5

    所蔵館6館

  • Emotion, adaptive decision making, and consumer behavior

    volume editor, Mary Frances Luce ; contributors, Barbara E. Kahn, Punam Anand Keller

    Sage 2016 Legends in consumer behavior . James R. Bettman / series editor, Jagdish N. Sheth ; v. 4

    所蔵館6館

  • Adaptive decision making

    volume editor, John W. Payne ; contributors, Ziv Carmon, Eric J. Johnson, Jonathan Levav

    Sage 2016 Legends in consumer behavior . James R. Bettman / series editor, Jagdish N. Sheth ; v. 3

    所蔵館6館

  • Marketing applications

    volume editor, Mita Sujan ; contributors, Kevin Lane Keller, Deborah Roedder John, Robert J. Meyer

    Sage 2016 Legends in consumer behavior . James R. Bettman / series editor, Jagdish N. Sheth ; v. 2 . Consumer information processing

    所蔵館6館

  • Decision making

    volume editor, John G. Lynch, Jr. ; contributors, Peter L. Wright, Joseph W. Alba, Dipankar Chakravarti

    Sage 2016 Legends in consumer behavior . James R. Bettman / series editor, Jagdish N. Sheth ; v. 1 . Consumer information processing

    所蔵館6館

  • Emotional decisions : tradeoff difficulty and coping in consumer choice

    Mary Frances Luce, James R. Bettman, and John W. Payne

    University of Chicago Press c2001 Monographs of the journal of consumer research / Deborah Roedder John, editor no. 1

    所蔵館31館

  • The adaptive decision maker

    John W. Payne, James R. Bettman, Eric J. Johnson

    Cambridge University Press 1993

    : hardback , : pbk

    所蔵館41館

  • An information processing theory of consumer choice

    James R. Bettman

    Addison-Wesley 1979 Advances in marketing series

    所蔵館29館

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