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prepared under the direction of Bertil Liander ; with contributions by Vern Terpstra, Michael Y. Yoshino [and] A.A. Sherbini
Allyn and Bacon c1967 Marketing Science Institute. Series of books
Available at 12 libraries
edited by Bertil Liander
International Marketing Federation 1967
Available at 2 libraries
University Microfilms International 1967
Available at 5 libraries
prepared under the direction of Bertil Liander
McGraw-Hill 1964 McGraw-Hill Marketing Science Institute series
Available at 19 libraries