ID:DA1791914X
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Sapna A. Narula, S.P. Raj, editors
Springer c2023
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volume editor, Tridib Mazumdar ; contributors, S.P. Raj, Russell S. Winer
Sage 2011 Legends in marketing . Kent B. Monroe / series editor, Jagdish N. Sheth ; v. 6
: HB
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