Marketing management : shaping the profession of marketing
著者
書誌事項
Marketing management : shaping the profession of marketing
Periodicals Service Company, 2001-2007
[Reprinted]
- Vol. 1, no. 1 (winter 1992)-v. 12, no. 6 (Nov./Dec. 2003)
- タイトル別名
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Marketing management (Chicago, Ill.)
Mark. manag (Chic. Ill.)
Marketing management (Chicago, Ill.)
MM
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注記
Title from original cover
Running title varies: Marketing management, v. 1, no. 1 (winter 1992)-v. 8, no. 2 (summer 1999); MM, v. 8, no. 3 (fall 1999)-
Originally published: Chicago, Ill. : American Marketing Association Publications Group , c1992-c2003
Original frequency varies: quarterly, v. 1, no. 1 (winter 1992)-v. 10, no. 1 (spring 2001); bimonthly, v. 10, no. 2 (July/Aug. 2001)-
Original ISSN: 10613846
"Reprinted with the permission of the original publisher by Periodicals Service Company"--Reprint t.p