The Irwin series in marketing
R.D. Irwin
E. Jerome McCarthy with the assistance of Andrew A. Brogowicz
R.D. Irwin 1982 Rev. ed The Irwin series in marketing
所蔵館11館
David W. Cravens
Richard D. Irwin 1982 The Irwin series in marketing
所蔵館14館
David W. Cravens, Gerald E. Hills, Robert B. Woodruff
R.D. Irwin 1980 Rev. ed The Irwin series in marketing
所蔵館31館
E. Jerome McCarthy ; with the assistance of A.A. Brogowicz
R.D. Irwin c1979 The Irwin series in marketing
所蔵館18館