International marketing : strategy and management

Author(s)

• Gilligan, Colin
• Hird, Martin

Bibliographic Information

International marketing : strategy and management

Colin Gilligan and Martin Hird

Croom Helm, c1986

• :pbk

Note

Includes bibliographies and indexes

Details

• NCID: BA01125708
• ISBN:
  • 070993811X
  • 0709938411
• LCCN: 86009015
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London ; Dover N.H.
• Pages/Volumes: 310 p.
• Size: 22 cm
• Classification:
  • LCC : HF1009.5
  • DC19 : 658.8/48
• Subject Headings:
  • LCSH : Export marketing
  • LCSH : Export marketing -- Case studies