Essentials of statistics in marketing

Author(s)

• Greensted, C. S.
• Jardine, A. K. S. (Andrew Kennedy Skilling)
• Macfarlane, J. D.
• Institute of Marketing

Bibliographic Information

Essentials of statistics in marketing

C.S. Greensted, A.K.S. Jardine, J.D. Macfarlane

Heinemann [for] the Institute of Marketing, 1974

• : pbk

Note

Bibliography: p. 243-245

Includes index

Details

• NCID: BA03841343
• ISBN:
  • 0434908851
  • 043490886X
• LCCN: 74195636
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London
• Pages/Volumes: xi, 257 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415
  • DC : 519.5/02/4381
• Subject Headings:
  • LCSH : Marketing -- Statistical methods
  • LCSH : Statistics