How to gain (and maintain) the competitive advantage in business
著者
書誌事項
How to gain (and maintain) the competitive advantage in business
McGraw-Hill, c1989
- pbk.
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注記
Includes index
内容説明・目次
内容説明
In today's competitive, niche-oriented market, it is more important than ever to anticipate a competitor's moves. This practical book shows how to do just that, including how to plot competitive moves and demographics, identify winners in an industry, spot allies and more. 37 illustrations.
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