Press and public : who reads what, when, where, and why in American newspapers
著者
書誌事項
Press and public : who reads what, when, where, and why in American newspapers
（Communication textbook series, Journalism）
L. Erlbaum Associates, 1989
2nd ed
- :
- : pbk
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注記
Includes bibliographical references and index
内容説明・目次
- 巻冊次
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: ISBN 9780805804317
内容説明
This book reviews the challenges that face American newspapers at the end of the 1980s, after a decade of circulation losses for many dailies and several decades of accelerating social change. It describes how content of newspapers is changing in the context of a discussion of the nature of news.
目次
Contents: Introduction: Newspapers in Transition. The Challenge to Newspapers. The Business of Newspapers. The Audience for Newspapers. The Evolution of Reading Habits. Living With Newspapers. What's in the Paper? News, the Newspaper, and Television. Newspaper Editors and Their Readers. What Do Readers Read? Marketing and Journalism.
- 巻冊次
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: pbk ISBN 9780805804324
内容説明
First published in 1989. Routledge is an imprint of Taylor & Francis, an informa company.
目次
Contents: Introduction: Newspapers in Transition. The Challenge to Newspapers. The Business of Newspapers. The Audience for Newspapers. The Evolution of Reading Habits. Living With Newspapers. What's in the Paper? News, the Newspaper, and Television. Newspaper Editors and Their Readers. What Do Readers Read? Marketing and Journalism.
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