Market response models : econometric and time series analysis

書誌事項

Market response models : econometric and time series analysis

Dominique M. Hanssens, Leonard J. Parsons, Randall L. Schultz

(International series in quantitative marketing)

Kluwer Academic Publishers, c1990

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注記

"ISQM2"--P. [4] of cover

Bibliography: p. 339-380

Includes indexes

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