Air transportation, a management perspective

書誌事項

Air transportation, a management perspective

Alexander T. Wells

Wadsworth Pub. Co., c1989

2nd ed

大学図書館所蔵 件 / 5

この図書・雑誌をさがす

注記

Includes bibliographies and index

内容説明・目次

内容説明

This volume provides an overview of the transportation industry with an emphasis on management and economic issues. It also describes wide-ranging changes caused by deregulation.

目次

Aviation: an overview. Historical perspective. Air transportation: regulators and associations. The general aviation industry. The airline industry. Economic characteristics of the airlines. Airline management and organization. Forecasting methods. Airline passenger marketing. Airline pricing, demand, and output determination. Principles of airline scheduling. Principles of airline advertising. Fleet planning: the aircraft-selection process. Airline labour relations. Airline financing. International aviation.

「Nielsen BookData」 より

詳細情報

ページトップへ