Media theory : an introduction

著者

• Inglis, Fred

書誌事項

Media theory : an introduction

Fred Inglis

B. Blackwell, 1990

• : hbk
• : pbk

注記

Includes index

内容説明・目次

巻冊次

: hbk ISBN 9780631159179

内容説明

In this book Fred Inglis provides an account of the many theories which currently compete for attention in the field of public communication. Contending that the present state of the mass media can only be understood in terms of its past, Inglis gives a critical history of the media from the discovery of the phoneme alphabet to te development of satellite broadcasting. Central to this account is the communications revolution begun with Bell's telegraph in the 19th century, following the print revolution subsequent to the advent of literacy. Inglis reviews the theories which have attempted to grasp and comprehend this history, from the mass society theory of the Frankfurt Marxists to semiotics and discourse theory. He then turns to consider the place of the audience, whether viewer, reader or listener, in relation to this body of theory, analysing the pleasures and uses of the media and media technology. In a polemical conclusion, the author argues for a humane and democratic education in which an understanding of the media and its technology should play a crucial part - becoming, in fact, the necessary attribute of the "good citizen".

目次

• A short history of public communication
• mass society theory and the impact of technology
• the book of numbers
• theories of ideology
• from semiotics to discourse
• institutions - the political economy of media
• the problem of audience
• making and thinking - practice with cameras
• the narratives of culture and the education of the citizen
• question time - how to make theory out of practice.

巻冊次

: pbk ISBN 9780631159186

内容説明

In this book Fred Inglis provides an account of the many theories which currently compete for attention in the field of public communication. Contending that the present state of the mass media can only be understood in terms of its past, Inglis gives a critical history of the media from the discovery of the phoneme alphabet to the development of satellite broadcasting. Central to this account is the communications revolution begun with Bell's telegraph in the 19th century, following the print revolution subsequent to the advent of literacy. Inglis reviews the theories which have attempted to grasp and comprehend this history, from the mass society theory of the Frankfurt Marxists to semiotics and discourse theory. He then turns to consider the place of the audience, whether viewer, reader or listener, in relation to this body of theory, analyzing the pleasures and uses of the media and media technology. In a polemical conclusion, the author argues for a humane and democratic education in which an understanding of the media and its technology should play a crucial part - becoming, in fact, the necessary attribute of the "good citizen".

目次

• A short history of public communication
• mass society theory and the impact of technology
• the book of numbers
• theories of ideology
• from semiotics to discourse
• institutions - the political economy of media
• the problem of audience
• making and thinking - practice with cameras
• the narratives of culture and the education of the citizen
• question time - how to make theory out of practice.

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詳細情報

• NII書誌ID(NCID): BA10365950
• ISBN:
  • 0631159177
  • 0631159185
• LCCN: 89017795
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Oxford, UK ; Cambridge, Mass., USA
• ページ数/冊数: viii, 212 p.
• 大きさ: 24 cm
• 分類:
  • LCC : P90
  • DC20 : 302.23
• 件名:
  • LCSH : Mass media