Media in advertising

Author(s)

• Barton, Roger

Bibliographic Information

Media in advertising

（McGraw-Hill series in marketing and advertising）

McGraw-Hill, 1964

Details

• NCID: BA11291033
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: 559 p.
• Size: 24 cm
• Classification:
  • DC18 : 659.10973
• Parent Bibliography ID:
  • BA0720645X