Preserving the press : how daily newspapers mobilized to keep their readers

著者

• Bogart, Leo

書誌事項

Preserving the press : how daily newspapers mobilized to keep their readers

Leo Bogart

Columbia University Press, c1991

注記

Includes bibliographical references and index

詳細情報

• NII書誌ID(NCID): BA12658020
• ISBN:
  • 0231072627
• LCCN: 91004408
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: New York
• ページ数/冊数: xvi, 327 p., [12] p. of plates
• 大きさ: 24 cm
• 分類:
  • LCC : PN4888.R37
  • DC20 : 071/.3
• 件名:
  • LCSH : Readership surveys -- United States
  • LCSH : American newspapers -- Circulation -- Research
  • LCSH : Newspaper reading -- Research
  • LCSH : Newspaper Readership Project