Attitude research enters the '80s

Author(s)

• Attitude Research Conference
• Olshavsky, Richard W.

Bibliographic Information

Attitude research enters the '80s

Richard W. Olshavsky, editor

（Proceedings series / American Marketing Association）

American Marketing Association, c1980

Note

Includes bibliographies

Details

• NCID: BA12892607
• ISBN:
  • 0877571457
• LCCN: 80020621
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Chicago, Illinois
• Pages/Volumes: vii, 196 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415.3
  • DC19 : 658.8/342
• Subject Headings:
  • LCSH : Motivation research (Marketing) -- Congresses
  • LCSH : Marketing research -- Congresses
• Parent Bibliography ID:
  • BA01253220