Seeking and keeping your customers
Author(s)
Bibliographic Information
Seeking and keeping your customers
（Harvard business review paperback books, no. 90063）
Harvard Business School Press, c1991
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Description and Table of Contents
Description
This collection of "Harvard Business Review" articles contains guidelines on how to build long-term relationships with customers. There are articles on managing customers, keeping important customers and designing services that maximize customer satisfaction.
by "Nielsen BookData"
