The marketing revolution : a radical manifesto for dominating the marketplace

Author(s)

• Clancy, Kevin J.
• Shulman, Robert S.

Bibliographic Information

The marketing revolution : a radical manifesto for dominating the marketplace

Kevin J. Clancy, Robert S. Shulman

HarperBusiness, c1991

Note

Includes index

Details

• NCID: BA13890888
• ISBN:
  • 0887304818
• LCCN: 91035902
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: viii, 314 p.
• Size: 25 cm
• Classification:
  • LCC : HF5415.13
  • DC20 : 658.8
  • NDC7 : 675.2
• Subject Headings:
  • LCSH : Marketing -- Management
  • LCSH : Marketing research