Combined proceedings : 1971 Spring and Fall conferences

著者

• American Marketing Association
• Allvine, Fred C.

書誌事項

Combined proceedings : 1971 Spring and Fall conferences

edited by Fred C. Allvine

（Series / American Marketing Association, no. 33）

American Marketing Association, c1972

タイトル別名

Marketing in motion

Relevance in marketing

注記

Cover gives distinctive title for each conference: Marketing in motion, and Relevance in marketing

Conferences held April 13-15, 1971 in San Francisco, and Aug. 30-Sept. 1, 1971 in Minneapolis

Includes bibliographical references and index

詳細情報

• NII書誌ID(NCID): BA13918943
• LCCN: 61066187
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: [Chicago?]
• ページ数/冊数: xxvi, 682 p.
• 大きさ: 28 cm
• 親書誌ID:
  • BA11802460