Marketing and the public interest : proceedings of a symposium

Bibliographic Information

Marketing and the public interest : proceedings of a symposium

conducted by Marketing Science Institute in honor of E.T. Grether, June 8-10, 1977 ; edited by John F. Cady

(Report / Marketing Science Institute, no. 78-105)

MSI, 1978

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Includes bibliographical references

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    Marketing Science Institute

    Marketing Science Institute

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