New directions in marketing : proceedings [of the] 48th National Conference, June 14-16, 1965

著者

• American Marketing Association
• Webster, Frederick E.

書誌事項

New directions in marketing : proceedings [of the] 48th National Conference, June 14-16, 1965

edited by Frederick E. Webster

[American Marketing Association, c1965]

詳細情報

• NII書誌ID(NCID): BA18261096
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Chicago
• ページ数/冊数: 786, 224 p.
• 大きさ: 23 cm