An Assessment of marketing thought & practice : 1982 educators' conference proceedings

著者

• Walker, Bruce J.
• American Marketing Association

書誌事項

An Assessment of marketing thought & practice : 1982 educators' conference proceedings

editors Bruce J. Walker ... [et al.]

（Series / American Marketing Association, no. 48）

American Marketing Association, c1982

注記

Includes bibliographies and indexes

詳細情報

• NII書誌ID(NCID): BA19329854
• ISBN:
  • 0877571589
• LCCN: 82006693
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Chicago, IL
• ページ数/冊数: xiii, 465 p.
• 大きさ: 28 cm
• 分類:
  • LCC : HF5411
  • DC19 : 658.8
• 件名:
  • LCSH : Marketing -- Congresses
• 親書誌ID:
  • BA11802460