Product management : strategy and organization

Author(s)

• Pessemier, Edgar A.

Bibliographic Information

Product management : strategy and organization

Edgar A. Pessemier

（Wiley series in marketing）

Wiley, c1982

2nd ed

Note

Includes bibliographical references and indexes

Details

• NCID: BA19448106
• ISBN:
  • 0471057185
• LCCN: 81004699
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xix, 668 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415.15
  • DC19 : 658.5
• Subject Headings:
  • LCSH : Product management
• Parent Bibliography ID:
  • BA00209234