Emerging concepts in marketing : proceedings of the Winter Conference of the American Marketing Association December 27, 28, 29, 1962, Pittsburgh

著者

• American Marketing Association
• Decker, William S.

書誌事項

Emerging concepts in marketing : proceedings of the Winter Conference of the American Marketing Association December 27, 28, 29, 1962, Pittsburgh

edited by William S. Decker

American Marketing Association, c1963

タイトル別名

Proceedings, American Marketing Association Conference, December, 1962

注記

Includes index

詳細情報

• NII書誌ID(NCID): BA19652576
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Chicago
• ページ数/冊数: xxi, 537 p.
• 大きさ: 23 cm