Adaptive behavior in marketing : proceedings of the winter conference, American Marketing Association, Cleveland, Ohio, Dec. 27-29, 1956, held under the auspices of the Committee on the Teaching of Marketing

書誌事項

Adaptive behavior in marketing : proceedings of the winter conference, American Marketing Association, Cleveland, Ohio, Dec. 27-29, 1956, held under the auspices of the Committee on the Teaching of Marketing

[ed. by] Robert D. Buzzell

(Proceedings of the conference of the American Marketing Association, v. 1)

World Scholar, 1981

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詳細情報
  • NII書誌ID(NCID)
    BA19966177
  • 出版国コード
    ja
  • タイトル言語コード
    eng
  • 本文言語コード
    eng
  • 出版地
    Osaka
  • ページ数/冊数
    242 p.
  • 大きさ
    23 cm
  • 親書誌ID
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