Marketing precision and executive action : proceedings of the forty-fifth national conference of the American Marketing Association, June 20, 21, 22, 1962

Author(s)

• American Marketing Association
• Hindersman, Charles H.

Bibliographic Information

Marketing precision and executive action : proceedings of the forty-fifth national conference of the American Marketing Association, June 20, 21, 22, 1962

ed. by Charles H. Hindersman

（Proceedings of the conference of the American Marketing Association, v. 10）

World Scholar, 1981

Note

Reprint

Details

• NCID: BA19969732
• Country Code: ja
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Osaka
• Pages/Volumes: xxi, 657 p.
• Size: 23 cm
• Parent Bibliography ID:
  • BA1996636X