Emerging concepts in marketing : proceedings of the winter conference of the American Marketing Association, December 27, 28, 29, 1962, Pittsburgh

Author(s)

• American Marketing Association
• Decker, William S.

Bibliographic Information

Emerging concepts in marketing : proceedings of the winter conference of the American Marketing Association, December 27, 28, 29, 1962, Pittsburgh

ed. by William S. Decker

（Proceedings of the conference of the American Marketing Association, v. 11）

World Scholar, 1981

Note

Reprint

Details

• NCID: BA19969856
• Country Code: ja
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Osaka
• Pages/Volumes: xxi, 537 p.
• Size: 23 cm
• Parent Bibliography ID:
  • BA1996636X