Marketing involvement in society and the economy : 1969 fall conference proceedings American Marketing Association, Aug. 25-27, The Netherland Hilton Hotel, Cincinnati, Ohio
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Marketing involvement in society and the economy : 1969 fall conference proceedings American Marketing Association, Aug. 25-27, The Netherland Hilton Hotel, Cincinnati, Ohio
(Proceedings of the conference of the American Marketing Association, v. 22)
World Scholar, 1981
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