Tourism and heritage attractions
著者
書誌事項
Tourism and heritage attractions
（Issues in tourism series）
Routledge, 1993
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注記
Bibliography: p. [235]-242
Includes index
内容説明・目次
内容説明
Cultural and historical attractions are some of the principal motives generating tourism trips and this has spurred the growth of a large heritage industry. However, the character and behaviour of such tourists and their social and economic impact on their destinations is as yet little understood. Richard Prentice presents a detailed analysis of heritage tourism by understanding the way the benefits gained from visits to attractions are consumed. This exploration into the nature of the heritage "product" calls into question the terminology used to define this aspect of the tourism industry, and Richard Prentice argues that it is all too easily regarded as a homogenous industry when in fact it covers diverse attractions which serve diverse tourism and leisure markets. A more sensitive approach to such questions as the promotion of these attractions, their retailing role, their sustainability and their educational impact is needed within the industry. In order to achieve this Richard Prentice shows that demands of tourists, their socio-economic background and the decision-making processes involved all have implications for the management and marketing of tourism.
目次
1. Tourists' demands for heritage consumption 2. The heterogeneity of the heritage product 3. The socio-demographic characteristics of tourists at heritage attractions 4. Tourist decision-making and heritage attractions 5. Tourist trip-making and visits to heritage attractions 6. The promotion of heritage attractions to tourists 7. The retailing role of heritage attractions 8. Tourist disposition towards conservation and commitment to heritage 9. Tourist assessment of heritage presentation 10. Benefits gained by tourists from visiting heritage attractions 11. Conclusion - the heritage market place summarized.
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