Comparing dynamic consumer decision processes in real and computer-simulated environments

Author(s)

• Burke, Raymond R.
• Marketing Science Institute

Bibliographic Information

Comparing dynamic consumer decision processes in real and computer-simulated environments

Raymond R. Burke ... [et al.]

（Report / Marketing Science Institute, no. 91-116）

Marketing Science Institute, c1991

Note

Bibliography: p. 29-30

Details

• NCID: BA20426927
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cambridge, Mass.
• Pages/Volumes: 31 p.
• Size: 28 cm
• Parent Bibliography ID:
  • BA07416951