The changing role of marketing in the corporation
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Bibliographic Information
The changing role of marketing in the corporation
(Report / Marketing Science Institute, no. 91-127)
Marketing Science Institute, c1991
Available at / 6 libraries
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Research Institute for Economics & Business Administration (RIEB) Library , Kobe University図書
658.8-535s081000087440*
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Note
"Commentary"--T.p.
Bibliography: p. 17-19