Management : function & strategy
Author(s)
Bibliographic Information
Management : function & strategy
Irwin, c1993
2nd ed
- : pbk
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Note
Includes bibliographical references and indexes
Description and Table of Contents
Description
This text is organized around four modern themes: cost, quality, speed and innovation. Topics include NAFTA, European unification, strategic alliances and the MBA Enterprise Corps. This edition contains a greater focus on entrepreneurship and small businesses, and includes experimental exercises.
Table of Contents
- Part 1 Foundations of management: managers and organizations
- the evolution of management
- the external environment
- managerial decision making. Part 2 Planning and strategy: planning and strategic management
- ethics
- corporate social responsibility
- managing in our natural environment
- international management
- managing new ventures. Part 3 Organizing and staffing
- organization structure
- the responsive organization
- human resources management
- managing the diverse work force. Part 4 Leading: leadership
- motivating for performance
- managing teams
- communicating. Part 5 Control and change: organizational control
- operations management
- managing technology and innovation
- becoming world class.
by "Nielsen BookData"