How to advertise and promote your retail store

Author(s)

• Cassell, Dana K.
• American Management Associations

Bibliographic Information

How to advertise and promote your retail store

Dana K. Cassell

American Management Associations, c1983

Note

Includes index

Details

• NCID: BA20958438
• ISBN:
  • 0814457754
• LCCN: 83016201
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: vi, 202 p.
• Size: 24 cm
• Classification:
  • LCC : HF5823
  • DC19 : 659.1
• Subject Headings:
  • LCSH : Advertising
  • LCSH : Sales promotion