Clarifying McLuhan : an assessment of process and product
著者
書誌事項
Clarifying McLuhan : an assessment of process and product
（Contributions to the study of mass media and communications, no. 37）
Greenwood Press, 1993
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注記
Bibliography: p. [131]-141
Includes indexes
内容説明・目次
内容説明
At the time of Marshall McLuhan's death in 1980, his was a major voice in our understanding on media and society. And yet, few analyses of his impact have been written. In clarifying McLuhan, Neill provides a critical, yet sympathetic assessment of McLuhan's work and impact. While the author dismisses McLuhan's basic theory that the medium is the message, he points to McLuhan's importance, and argues for a re-examination of McLuhan as an artist and a poet.
目次
Preface Falsifying the Basic Theory The McLuhan Approach to Evidence A Sampling of OTher Errors The Language of Artifacts McLuhan's Theory of Communication (and Other Similar Communication Theories that are not Technologically Determined) McLuhan's Method: The Dichotomies (and other Dichotomies that are not Technologically Determined) The Artist as Antenna Marshall McLuhan as Artist Appendix I: McLuhan Remembered: A Personal Memoir Appendix II: McLuhan's Media Charts Related to the Process of Communication References Index
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