Marketing and society : a conceptual introduction

Author(s)

• Gist, Ronald R.

Bibliographic Information

Marketing and society : a conceptual introduction

Ronald R. Gist

（Holt, Rinehart and Winston marketing series）

Holt, Rinehart and Winston, c1971

Note

Includes bibliographies and indexes

Details

• NCID: BA20998680
• ISBN:
  • 0030812801
• LCCN: 72124538
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xiv, 556 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415
  • DC : 658.8
• Subject Headings:
  • LCSH : Marketing
• Parent Bibliography ID:
  • BA03809544