The International hospitality industry : organizational and operational issues
著者
書誌事項
The International hospitality industry : organizational and operational issues
J. Wiley & Sons, 1993
- : pbk
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注記
Includes bibliographical references and index
内容説明・目次
- 巻冊次
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: pbk ISBN 9780273600190
内容説明
Identifies the specific aspects of hospitality management related to operating in an international context. It reviews the structure and nature of the industry in different regions of the world.
目次
Contributors. Preface. PART 1 THE INTERNATIONAL HOSPITALITY INDUSTRY. 1. Western Europe. 2. Eastern Europe. 3. North America. 4. The Far East and Australasia. 5. Latin America and Africa. PART 2 BUSINESS FORMATS IN THE INTERNATIONAL HOSPITALITY INDUSTRY. 6. The changing character of the multinational hospitality firm. 7. International restaurant franchises. 8. International management contracts. 9. International hotel consortia. PART 3. FUNCTIONAL MANAGEMENT ISSUES. 10. Operations management issues. 11. Human resource management. 12. International hospitality marketing. 13. International finance and accounting. PART 4 OPERATIONAL ISSUES IN THE INTERNATIONAL HOSPITALITY INDUSTRY. 14. The international hospitality consumer. 15. Managing cross-cultural hospitality enterprises. 16. Technology transfer in the hotel industry.
- 巻冊次
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ISBN 9780471594123
内容説明
Identifies the specific aspects of hospitality management related to operating in an international context. Deals with multicultural customers; employing a multicultural workforce; operating in different political, social, economic and legal contexts; and coping with geographic distance. Identifies the main environmental factors and key conditions affecting the industry in the five major regions of the world. Also considers international business formats, functional management and operational issues.
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