Understanding attitudes and predicting social behavior

Bibliographic Information

Understanding attitudes and predicting social behavior

Icek Ajzen, Martin Fishbein

Prentice-Hall, c1980

  • :pbk

Available at  / 46 libraries

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Note

Bibliography: p.249-259

Includes indexes

Description and Table of Contents

Description

Core text in attitude courses. Explains "theory and reasoned action" model and then applies the model to various cases.

by "Nielsen BookData"

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