Presidential campaigns and American self images

書誌事項

Presidential campaigns and American self images

edited by Arthur H. Miller and Bruce E. Gronbeck

Westview Press, 1994

  • : pbk

大学図書館所蔵 件 / 14

この図書・雑誌をさがす

注記

Bibliography: p. [275]-298

Includes index

内容説明・目次

巻冊次

ISBN 9780813318851

内容説明

This volume explores a central political paradox: American scholars, journalists and citizens periodically question the viability of their presidential electoral system yet believe that presidential elections are our best hope for a better tomorrow. The book argues that the key to understanding this paradox lies in the concept of "self-image", exploring relationships between campaign activities and political culture. After presenting an introduction to the history of presidential campaigning and a theory of political image, the book arranges essays in three parts: images centred on candidates, mass media and the public. A final essay assesses explanations of the contrasts between the 1988 and 1992 elections and suggests tomorrow's research agenda.

目次

  • Part 1 Presidential campaigning in America: the study of presidential campaigning - yesterday's campaigns and today's issues, Bruce E. Gronbeck and Arthur H. Miller. Part 2 Candidate-generated images in presidential campaigns: American self-images and presidential campaign film, 1964-1992, Joanne Morreale
  • images of civic virtue in the new political rhetoric, Ronald Lee
  • negative political ads and America's self-images, B.E. Gronbeck. Part 3 Mass-mediated images in presidential campaigns: shaping a candidate's image in the press - Ronald Reagan and the 1980 presidential election, Cary R. Covington et al
  • coverage of elections on evening television-news shows, 1972-1992, J. David Woodard
  • what should debates be? - standards of public discourse, David Birdsell
  • media influence in presidential campaigns - a caveat, Dianne Rucinski. Part 4 Images of the voter-citizen in presidential campaigns: campaign polls and America's sense of democratic consensus, Daniel Merkle and Peter V. Miller
  • voters' images of candidates, G.R. Boynton and Milton Lodge
  • racial messages in presidential politics, A.H. Miller
  • American exceptionalism and the quadrennial peak in optimism, Harold M. Zullow
  • money and politics - in pursuit of an ideal, Monica Bauer. Part 5 Presidential campaigning and American self-images - agenda for tomorrow's research: presidential campaign politics at the crossroads, A.H. Miller and B.E. Gronbeck.
巻冊次

: pbk ISBN 9780813388991

内容説明

This volume explores a central political paradox: American scholars, journalists and citizens periodically question the viability of their presidential electoral system yet believe that presidential elections are our best hope for a better tomorrow. The book argues that the key to understanding this paradox lies in the concept of "self-image", exploring relationships between campaign activities and political culture. After presenting an introduction to the history of presidential campaigning and a theory of political image, the book arranges essays in three parts: images centred on candidates, mass media and the public. A final essay assesses explanations of the contrasts between the 1988 and 1992 elections and suggests tomorrow's research agenda.

目次

  • Presidential campaigning in America
  • candidate-generated images in presidential campaigns
  • mass-media images in presidential campaigns
  • images of the voter-citizen in presidential campaigns
  • presidential campaigning and American self-images - agenda for tomorrow's research.

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