Graphic design : a concise history
著者
書誌事項
Graphic design : a concise history
（World of art）
Thames and Hudson, c1994
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注記
"With over 800 illustrations, 29 in colour"
Includes index
内容説明・目次
内容説明
The story of graphic design is one of the most exciting and most important in the history of 20th-century visual culture. Created to inform, identify and promote, graphic design has evolved from its roots in the development of printing to become a profession and a discipline in its own right. This documentary history encompasses a vast range of media: printed posters; brochures and magazines; film, television and video; corporate identity. Reproduction techniques are fully treated, including lithography, photomontage, airbrushing, photography and computer-generated images.
目次
- From graphic art to design
- the avant garde and the origins of modernism 1914-1940
- the designer and the art director I
- the designer and the art director II
- variants of modernism in Europe
- psychedelia, protest and new techniques of the late 1960s
- new waves - electronic technology.
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