Sports marketing Europe : the legal and tax aspects

書誌事項

Sports marketing Europe : the legal and tax aspects

edited by Ian S. Blackshaw and Gillian Hogg ; foreword by Richard W. Pound

Kluwer Law and Taxation Publishers, 1993

大学図書館所蔵 件 / 10

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注記

Includes index

内容説明・目次

内容説明

A comprehensive reference work intended for the business community, sports clubs, sponsors, international sports associations, sports administrators, agents, advertising agencies, sponsorship and marketing directors, licensing and mechandising executives and legal counsels. It covers in detail: sponsorship relationship (contract law); formalities of contract; tax aspects; exclusive arrangements; territorial restrictions; royalties; merchandising; licensing; copyright; trademark policing; advertising; television; video; intellectual property; distribution; insurance; competition law; franchising; packaging; arbitration; litigation; and broadcasting. It covers 26 European countries as well as EC aspects.

目次

  • United Kingdom, Ian S. Blackshaw and Gillian Hogg
  • Austria, Dr. Arthur Wolff
  • Belgium, Jacques Buekenhoudt and Jean-Louis Jaspar
  • The Czech Republic, Martin Maisner
  • Denmark, Jan Thor Kroyer
  • Finland, Tom Schubert
  • France, Philippe Netto
  • Germany, Dr. Dirk-Reiner Martens
  • Greece, Nicos Moschos
  • Hungary, Dr. Atilla Bogsch and Dr. Imre Csigi
  • Iceland, Johannes Sigurdsson
  • Republic of Ireland, Ernest J. Margetson
  • Italy, Dr. Roberto Capurro
  • Luxembourg, Guy Harles
  • The Netherlands, Sven A. Klos
  • Norway, Hans E. Skirstad
  • Poland, Dr. Andrzej Rogoyski and Dr. Wlodzimierz Szoszuk
  • Portugal, Manuel P. Barrocas and Henrique S. Pereira
  • The Russian Federation, Dr. Robert Starr
  • Spain, Sonia Cortes and Rosa Maria Munoz
  • Sweden, Jan Lundberg and Jan Holmberg
  • Switzerland, Thomas Klooz
  • Turkey, Dr. Ahmet Tekeli
  • International sports sponsorship and the EC, Ian S. Blackshaw and Simon Topping
  • broadcasting, Howard M. Stupp
  • settling sports-related disputes through the Court of Arbitration for Sport, Dr. Gilbert Schwaar
  • taxation aspects, Larry Chrisfield.

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