Changing marketing and marketing change : 1970 spring conference abstracts of papers

Author(s)

• Borden, Neil H. (Neil Hopper)
• Gale, Christopher
• American Marketing Association

Bibliographic Information

Changing marketing and marketing change : 1970 spring conference abstracts of papers

edited by Neil H. Borden, Jr. [and] Christopher Gale

（Series / American Marketing Association, 31）

American Marketing Association, 19--]

Note

記述は遡及データによる

Details

• NCID: BA24643778
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: [Chicago
• Pages/Volumes: 56 p.
• Size: 22 cm
• Parent Bibliography ID:
  • BA11802460