Mediating Roles of trial and learning stage on the outcomes of consumer involvement

著者

• Park, C. Whan
• Assael, Henry
• Chaiy, Seoil

書誌事項

Mediating Roles of trial and learning stage on the outcomes of consumer involvement

by C. Whan Park, Henry Assael and Seoil Chaiy

（Report / Marketing Science Institute, no. 84-110）

Marketing Science Institute, 1984

注記

Bibliography: p. 24-28

"Desember 1984"

On cover: Research program. Working paper.

詳細情報

• NII書誌ID(NCID): BA24947604
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Cambridge, Mass.
• ページ数/冊数: 29 p.
• 大きさ: 28 cm
• 親書誌ID:
  • BA07416951