The creativity challenge : management of innovation and technology

著者

• Ginn, Martin Edmund

書誌事項

The creativity challenge : management of innovation and technology

by Martin E. Ginn

（Monographs in organizational behavior and industrial relations / edited by Samuel B. Bacharach, v. 20）

JAI Press, c1995

• : set
• [pt. A]
• [pt. B]

注記

Includes bibliographical references and indexes

内容説明・目次

内容説明

This volume examines issues relating to creativity management, focusing on strategic management, competitiveness and committment to innovation, research and development, product development, and cultural impact in the international arena.

目次

• Part 1: introduction and overview
• competitiveness and commitment to innovation
• strategic management
• marketing and R R&D and the product development process. Part 2: creativity management
• relating organizational culture to technical creativity
• organizational structures of relevance
• technology transfer within organizations
• cultural impact in the international arena - People's Republic of China in focus
• capstone interview.

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA25801910
• ISBN:
  • 1559389443
• LCCN: 95011836
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Greenwich, Conn.
• ページ数/冊数: 2 v.
• 大きさ: 24 cm
• 分類:
  • NDC9 : 335.3
  • LCC : HD31
  • DC20 : 658.5/14
• 件名:
  • LCSH : Industrial management
  • LCSH : Creative ability in business
  • LCSH : Production management
  • LCSH : Industrial management -- Case studies
  • LCSH : Organizational change -- Case studies
• 親書誌ID:
  • BA00376735