Acquiring major systems contracts : bidding methods and winning strategies

書誌事項

Acquiring major systems contracts : bidding methods and winning strategies

Marshall H. Kaplan

(A Wiley-Interscience publication)

Wiley, c1988

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注記

Includes bibliographical references and index

内容説明・目次

内容説明

Describing the art and science of bidding for US Government or other large contracts, this book explains every stage of the little-understood and sometimes complex bid development process. It covers fundamental principles and practical applications, and illustrates cases with real-life examples. The "how-to" approach includes coverage of the pitfalls to avoid, making this book a practical guide for proposal managers. The author demonstrates the important elements in the bidding process - marketing, company, commitment, proposal production and follow-up, and performance expectation after winning the bid.

目次

  • Early Activities
  • Management Deliberations
  • Preproposal Activities
  • Proposal Development
  • The Source Selection Process
  • The Lessons of Losing
  • Appendix A: Glossary of Bid Terms
  • Appendix B: Annotated Excerpts from USAF Regulation
  • Appendix C: Annotated Excerpts from NASA NHB 5103.6A.

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