How to conduct self-administered and mail surveys

Bibliographic Information

How to conduct self-administered and mail surveys

Linda Brookover Bourque and Eve P. Fielder

(The survey kit, 3)

Sage, 1995

Available at  / 25 libraries

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Description and Table of Contents

Description

The authors of this volume show how to: develop questions and format a user-friendly questionnaire; pretest, pilot test and revise questionnaires; and write advance and cover letters that motivate and increase response rates. They describe follow-up procedures for nonrespondents from tracking to amount and timing of follow-ups, and demonstrate how to estimate personnel requirements and the costs of a self-administered or mailed survey. Also discussed is how to process, edit and code questionnaires, as well as keep records and fully document the development and administration of the questionnaire and the data collected with it.

Table of Contents

How to Conduct Self-Administered and Mail Surveys Learning Objectives Overview of Self-Administered Questionnaires Content of the Questionnaire `User-Friendly' Questionnaires and Response Categories Format of the Questionnaire Implementation

by "Nielsen BookData"

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Details

  • NCID
    BA2674209X
  • ISBN
    • 0803971680
  • Country Code
    uk
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Thousand Oaks
  • Pages/Volumes
    xiv, 223 p.
  • Size
    23 cm
  • Classification
  • Subject Headings
  • Parent Bibliography ID
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