The essence of management creativity

著者

• Proctor, Tony

書誌事項

The essence of management creativity

Tony Proctor

Prentice Hall, 1995

注記

Includes bibliographical references and index

内容説明・目次

内容説明

Examines creativity in management, with an emphasis on creative problem-solving techniques for both individuals and groups. Covers problem identification and definition/redefinition, idea creation, evaluation and implementation.

目次

Preface. Creativity in Management. Coping with Blocks to Creative Problem Solving. Theories of Creativity. Identifying the Problem. Morphological Analysis and Related Techniques. Brainstorming and its Variants. Lateral Thinking. Synectics and Related Approaches. Miscellaneous Idea Generating Methods. Evaluating Ideas. Implementing Ideas. Computer Assisted Creativity. Further Reading.

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA26744696
• ISBN:
  • 013356536X
• LCCN: 95012260
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: London ; New York
• ページ数/冊数: x, 222 p.
• 大きさ: 24 cm.
• 分類:
  • LCC : HD30.29
  • DC20 : 658.4/094
• 件名:
  • LCSH : Group problem solving
  • LCSH : Brainstorming
  • LCSH : Creative thinking
  • LCSH : Creative ability in business