Introduction to hospitality
著者
書誌事項
Introduction to hospitality
Prentice Hall, c1996
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
This text provides a comprehensive "world tour" of the hospitality industry and its numerous related fields. Emphasized throughout is the application of general principles of marketing, human resources, and management.
目次
Historical Overview of Hospitality. Tourism and Travel. Hotel Development and Classification. Hotel Operations: Rooms Division. Hotel Operations: Food and Beverage Division. Restaurant Development and Classification. Restaurant Operations. Non-Commercial Food Service Management. Beverages. Recreation and Leisure. Meetings, Conventions, and Expositions. Marketing, Human Resources, and Culture. Leadership. Management, Service, and Professionalism.
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